Methods

DN brings creativity and sound business skills together in a unqiue combination. Check out the menus above on the three methods we can offer:

Strategic Design
Getting the right product - with the right technology - at the right price - to the right market

User Driven Innovation
Using real customer needs to create products and services tuned to the market

Rapid Commercialisation
A fast-track way of getting innovation and new designs onto the market

Strategic design

DN's motto of Creating Business by Design is very much at the centre of our Strategic Design skills. Helping your company to get the right product - with the right technology - at the right price - to the right market is the core of our strategic skills.

We work a lot with the methods of Blue Ocean Strategy and assist you in applying them directly to new innovative markets with products or services that set you clearly in front of your competitors. The picture above is actually very descriptive of our strategic philosophy.

User Driven Innovation

Are your products what the user really wants - or do they just imitate the competitors' features? Huge advances can be made by using User-Driven Innovation [UDI] as a central method in creating a product portfolio which is tuned to the market and real customer needs - at the right prices and quality.

The meeting with real users and their sometimes passionate desciptions of ideas, habits and solutions are often extremely beneficial for the creative process.

DN is now one of Denmark's leading providers of UDI skills. Taking the user into consideration has always be an important part of design. But beyond that, DN has participated in government research and development programmes in UDI and has honed our skills through many live commercial projects for companies large and small. DSB, the influential national Danish Rail company, to lesser known industrial firms like Q-Transport to the renowned Procare International in Taiwan have all benefited from DN's user skills.

Rapid Commercialisation

A fast-track way of getting innovation and new designs onto the market as quickly as possible and at the right global quality.

For both companies in Europe and Asia Pacific we offer a range of skills and services that bring your products and service to the marketplace quickly and at an internationally top quality.

For Asia Pacific companies we can fast-track really innovative engineering and design by using our European professionals who are more cultured in thinking out of the box. Asian OEM engineering is often slow in creating innovative solutions

European companies benefit directly from DN's manufacturing and global reach skills through our Asia Pacific partners to cut time to market and enjoy cost reductions through wider sales channels.

Design Consultancy

Venture Design

Have you ever wished for a way of creatively using strategic skills, export knowledge and top design methods without being restricted at the outset by tight development budgets? Venture Design is the solution. Venture Design™ is similar to venture capital but instead of investing financial value, DN invests our strategic skills, international experience and proven design in your products.

Venture Design™ is a new DN service where innovation and design are carried out at low cost up-front for the client. Payment is made to DN when the products are actually sold.

Real Win|Win - DN's fees are linked to the success of the products sales. So we go really far to ensure success because DN shares in the responsibility of making the projects a commecial success. There is no upper limit on our investment of skills and time in Venture Design™. The greater the success on the market, the bigger income there is for your company and DN.

More for Less - Innovation and development cost relatively less because your new higher value products will actually be greater income earners. DN's track record shows that our products sell better and are have a much longer market life than average. Innovation and design become an investment which should be used creatively– not a cost that should be limited and starved by restricted budgets.

Are you interested and do you qualify for Venture Design™? See our link for more details